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I’m Francesca! A Mexican- American Fashion blogger born and raised in California. I started by blog as a way to share styling ideas as well as travel and photography tips with the every day girl. My style ranges from edgy street style to casual bohemian beach babe. I hope to inspire women to think outside the box both in life and in fashion. I believe life is full of magic and all it takes is a bit of change in perspective to see the beauty in everyday things.
Since I first launched Frank Vinyl, I have worked on campaigns and projects in collaboration with clients such as 7 For All Mankind, Urban Outfitters, Macy’s, Levi’s, Marc Fischer, DSW and more while documenting my travels and lifestyle through unique imagery and photographic storytelling.